F1
The F1 logo is a fairly simple one to figure out. The negative space in the middle creates the 1.
Facebook Places
If you didn’t already know Facebook Places, is Facebooks new geolocational product. Which is in direct competition with the current leader in that area Foursquare. Now if you take another look at Facebook Places logo you will notice it is a 4 in a square now is this a coincidence or a dig at Foursquare?
Fedex
The FedEx logo look like a plain text based logo but if you take a second look between the E and the x you will see an arrows which represents the speed and accuracy of the companies deliveries.
Why Surf Swim 
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